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The IAdea Original Design Licensing (ODL) Center

"OEM with ODM profitability."

IAdea is focused on supporting contract manufacturers who seek to increase profitability by improving the level of expertise.

Existing contract manufacturing briefly fall into two business models.

  • OEM (Original Equipment Manufacturing): Contract manufacturer makes a product 100% based on the design and key components supplied by the contractor.

  • ODM (Original Design Manufacturing): Contract manufacturer designs a product, chooses key components and then presents it for contractor’s approval.

It is well understood that the typical OEM business earns a mere 3 to 5% margin. ODM business enjoy a much better margin in the range of 10 to 30%.

The key to go from OEM to ODM is the firm’s R&D design capability. Good R&D personnel is hard to find, expensive, and R&D projects can be highly risky. Studies find over 50% of all R&D are delayed or miss their original requirement. R&D and manufacturing are of two very different cultures. One emphasizes creativity and freedom while the other stresses precision and discipline. Going from OEM to ODM blindly can easily destroy a profitable business.

In light of your concerns, IAdea is determined to help existing OEM manufacturers like you increase your profit margin by introducing the ODL service model.

IAdea ODL Services

IAdea provides the following ODL services.

  • Original Innovations. For a fixed annual fee, IAdea provides a monthly strategic report on market trends and innovative product ideas through a confidential executive report.

  • Lab to EP Design Service. When you choose a design concept, IAdea can enter a contract with you to develop the product. We will form a clean-house R&D team inside IAdea and support you all the way through the development of the experimental production (EP) stage.

  • Marketing Consulting. IAdea is well connected with marketing consulting firms in the United States, Europe and Japan. While we develop your innovation, IAdea can provide the service to arrange for meetings with regional brands and chain store buyers who will ensure the success of your product once it is ready for roll out.

Please contact us for more information on IAdea ODL Services and start thinking about your ODL products today.

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