DST: "Turkish clothing retailer rolls out upgraded digital signage" - IAdea

Laud Media, a pro AV system integrator, and lAdea, a digital signage media player provider, have teamed up to upgrade Koton’s digital signage system in Turkey and 15 other stores worldwide, according to a release.

Koton, a Turkish clothing company, had an unreliable PC system that broke down often and lacked heat resistance, which was a problem in the hot environment of Turkey, Odd Roar Olsen, country manager of Laud Media, said in the release

“The problems with the equipment, along with the efforts to configure everything, took at least 1-2 hours of his time almost every day,” he said “After Laud Media took over and installed IAdea devices, he can now enjoy reading the monthly installation reports and invest his time in improving his customer experience. He doesn’t need to worry one bit about his digital signage system. It just works.”

The retailer is now able to operate its business operations with lower total cost of ownership due to the more energy-efficient digital signage solutions, Olsen said.


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