Retail - IAdea


Elevate your customers’ shopping experience with vibrant, informative, and engaging visual communications. Dynamic digital signage delivers an increased ROI with engaging advertisements that promote in-store sales and future promotions prompting future visits. With IAdea’s crystal clear displays located strategically throughout the facility, you can now expose your customers to your branded advertising, special offers and event information effortlessly. Create a meaningful connection to your brand for your customers through stunning 4K graphics, split-screen capabilities and engaging interactive solutions strategically deployed throughout your business.

Featured Case Studies

Dermalogica UK

Dermalogica UK was already utilising digital signage in key retail stores for promotional activities, but the AV displays were not interconnected and had to be individually updated manually (via PPT and Dropbox), which resulted in inconsistencies to the brand’s overall messaging.

Further to its acquisition by Unilever in 2015, Dermalogica UK was tasked with streamlining its operational processes and enhancing customer engagement to deliver a better retail experience and increase overall sales.



Award-winning retail brand, KOTON, has recently upgraded its digital signage system to IAdea and Laud Media. Originated from Turkey, KOTON is in 25 countries with 450 stores, delivering not only the richest fashion collection but also the most captivating advertising content to its fans around the world. Having a robust, versatile communication system in place is imperative to keep the multi-national business running and the customer experience in perfection.

Before Laud Media started working with KOTON, Hakan Uçar, IT Director at KOTON, was experiencing constant downtime with the previous PC based Digital Signage system. The problems with the equipment, along with the efforts to configure everything, took at least 1-2 hours of Mr. Uçar’s time almost every day. After Laud Media took over and installed IAdea devices, Mr. Uçar can now enjoy reading the monthly installation reports and invest his time in improving the customer experience.


Boux Avenue


The retail store today faces unprecedented challenge from online competition. Physical stores must understand and take advantage of its strength to offer more than the virtual store in the cloud. Digital signage offers just the right tool to make the difference.

UK’s premier lingerie store, Boux Avenue, utilize multiple large displays controlled by digital signage media player and smart signboards, alongside many small, shelf-mounted small digital signboards to create an unmatched in-store experience.

The stores have drawn so much attention that it has been studied by multiple fashion specialists online.


Models Own


Further to the growing success of its bottleshop concept, Models Own wanted to enhance its retail presence and grow its market share by opening a flagship store that would serve both as a “beauty playground” for its customer base and as a new product launch pad. The company wanted to utilise the benefits of digital signage, such as great visual impact and the ability to increase footfall in the store, to engage their teenage market customers even further.

Models Own began researching digital signage providers and finally selected Digital Messaging Company, DMC, (a leading supplier of turnkey digital signage systems) to design and install a purpose-built digital signage system that included two high impact videowalls to meet their instore artistic and promotional requirements.


XDS-1078 with NFC technology installed on the wall outside meeting room

Spectacular Displays


First impressions are crucial for retail brands. Through advance technologies like video walls, brands gain the opportunity to efficiently express their creativity, showcase their latest designer products, and, most important of all, help shoppers find the right product in a few seconds. With IAdea, retailers can expect a infinitely scalable video wall solution with true 4K resolution and remote content management that grows with their brand. In addition, retailers can purchase IAdeaCare to remotely manage all in-field devices.


One of the best ways to create a memorable shopping experience is to allow customers to try out the product while browsing in-store. Create a greater brand impression by playing a promotional advertisement or interactive product demos when the shopper lifts a product off the platform or, even multiple product at once, to see on-screen product comparisons. Retailers can pair IAdea 4K media player and smart signboards to implement a compact lift-n-learn retail solution which easily integrates to any area of the store.

XDS-1078 with NFC technology installed on the wall outside meeting room

Interactive Catalogues


Bring convenience to your in-store shoppers by digitally showcasing all your brand products to their fingertips. Guide your customers to purchase the most suitable products by providing detailed product descriptions, high resolution demo videos, and professional product photos. IAdea offers interactive 10-inch, 15-inch, and 22-inch smart signboards to help retailers create the most personal shopping experience.

End-Cap Promotions

Presence is key in product promotions and in todays retail space, customers want to know what they are buying before bring it home and who the brands they are supporting really are. IAdea digital signage solution offers brands the opportunity to showcase their product and brand identity with high resolution digital advertisements and interactive product demos that leaves customers with everlasting impressions.

Additional Applications to Enhance Customers Experience

Entrance Welcome Display

Shelf-Edge Product Information

Promotion and Advertisement Display

Customer Reward Program Announcement

Applicable IAdea Products

IAdea is a recognized pioneer in the global digital signage market since 2000. It creates innovative, commercial-grade digital signage media players and integrated displays. By focusing on partnership, IAdea created one of the industry’s largest ecosystems around open standards across a wide variety of business markets. It aims to provide exceptional customer service through its worldwide locations.

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