Munsterhuis Sportscars B.V. is an official car dealer of Ferrari, Maserati and Jaguar in Hengelo, the Netherlands. Munsterhuis is known for its impeccable selection and a highly customer-oriented Service Centre, driven by the team’s passion to ensure that they always provide the finest quality products as well as services to their customers.

Many luxury car buyers are among early adopters in the world of new, innovative technologies. They expect to be wowed by the advertising contents and the infotainment messages each time they visit a showroom at a luxury car dealer shop. Always having been in the forefront of the luxury car business, Munsterhuis Sportscars understands the importance of digital signage solution upgrade.

AV Integrate is a reputable channel partner of IAdea based in The Netherlands. Together the dual provided a cutting-edge digital signage solution designed to capture showroom visitors’ attention.

“Nowadays digital signage is a basic component of a successful business. Audio-visual systems connect each of us to not just news and information in the world but also each other. AV Integrate has been the leader in providing the best professional AV experience to businesses in the Netherlands, collectively with the best products you can find in the market, from IAdea,” said Richard Grevelink, AV Integrate. “In addition to retail and showrooms, we have extensive experience in installation projects for corporate communications, churches, art galleries, museums and so much more.”

Overview

  • Industry: Retail
  • Channel: AV Integrate
  • Reasons for deployment: IAdea solution achieves creativity, reliability, and accessibility simultaneously, while the previous system was no longer able to meet expectations

Solution

  • Industry: Retail
  • Channel: AV Integrate
  • Reasons for deployment: IAdea solution achieves creativity, reliability, and accessibility simultaneously, while the previous system was no longer able to meet expectations

Challenges

  • Showroom visitors love free Wi-Fi, and luckily, IAdea XMP-6200 does not occupy any Wi-Fi usage after content has been downloaded once, leaving it 100% to customers, since the presentation always runs locally
  • Many end-customers worry about resolutions not good enough for visitors, and again, luckily, IAdea XMP-6200 comes with a longstanding reputation for its powerful video engine always delivering the best-quality images and videos
  • Not every car dealership comes with an in-house designer to create advertising contents for the showroom, and this is precisely why IAdea made it hassle-free for in-house staff without knowledge in design

User Results

  • A more dynamic customer experience enabling visitors much easier access to the latest news about their favorite cars
  • Sales associates now given more time to focus on better customer services, driving more revenues for the dealership
  • In-house staff now more motivated to brainstorm and upload the video contents shown on the digital signage platform

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